{"id":31663,"date":"2025-02-25T12:20:51","date_gmt":"2025-02-25T15:20:51","guid":{"rendered":"https:\/\/latcom.com\/latcom\/?post_type=campania&#038;p=31663"},"modified":"2025-02-25T14:23:10","modified_gmt":"2025-02-25T17:23:10","slug":"unilever-hellmanns","status":"publish","type":"campania","link":"https:\/\/latcom.com\/latcom\/en\/campania\/unilever-hellmanns\/","title":{"rendered":"Unilever | Hellmann\u00b4s"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"31663\" class=\"elementor elementor-31663\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c18f9cf e-con-full e-flex e-con e-parent\" data-id=\"c18f9cf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3f214c0 e-con-full e-flex e-con e-child\" data-id=\"3f214c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3efa3b8 elementor-widget elementor-widget-text-editor\" data-id=\"3efa3b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><div class=\"volver-atras\">\r\n    <div>\r\n        <a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-pop\" href=\"#\" style=\"\r\n                        background-color: #E06330;\r\n                        border-style: solid;\r\n                        border-width: 1px 1px 1px 1px;\r\n                        border-color: #FFFFFF;\r\n                        border-radius: 50px 50px 50px 50px;\r\n                        \">\r\n        \t<span class=\"elementor-button-content-wrapper\">\r\n        \t    <span class=\"elementor-button-text\"><< Volver<\/span>\r\n        \t<\/span>\r\n        <\/a>\r\n    <\/div>\r\n<\/div><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f623f5e e-con-full e-flex e-con e-child\" data-id=\"f623f5e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b0b4da elementor-widget elementor-widget-text-editor\" data-id=\"1b0b4da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h2 class=\"subheader-title\">Retail<\/h2><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b632be4 e-con-full e-flex e-con e-parent\" data-id=\"b632be4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-403814f e-con-full e-flex e-con e-child\" data-id=\"403814f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee5cb43 elementor-widget elementor-widget-heading\" data-id=\"ee5cb43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">UNILEVER<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8caf4c elementor-widget elementor-widget-heading\" data-id=\"c8caf4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Hellmann\u00b4s<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7aebcab elementor-widget elementor-widget-text-editor\" data-id=\"7aebcab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"font-weight-bold\"><strong>Goals:<\/strong> <span style=\"font-weight: 400;\">Awareness y branding. Comunicar el producto + mantenimiento.<\/span><\/p><p class=\"font-weight-bold\"><strong>Market: <\/strong>Argentina (<span style=\"font-weight: 400;\">CABA, <\/span><span style=\"font-weight: 400;\">GBA Norte y<\/span>\u00a0MDQ)<\/p><p class=\"font-weight-bold\"><strong>Categories:<\/strong><\/p><ul><li class=\"font-weight-bold\">Outdoor (Special mural<span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">PPLs,\u00a0<\/span><span style=\"font-weight: 400;\">CPMs, <\/span><span style=\"font-weight: 400;\">Led screen<\/span><span style=\"font-weight: 400;\">)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Transit (Mobile billboard)<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9c31af e-con-full e-flex e-con e-child\" data-id=\"c9c31af\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9193744 elementor-arrows-position-inside elementor-widget elementor-widget-image-carousel\" data-id=\"9193744\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrusel de im\u00e1genes\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/latcom.com\/latcom\/wp-content\/uploads\/2025\/02\/unilever-hellmanns-1.jpg\" alt=\"Hellmann&#039;s\" title=\"\"><figcaption class=\"elementor-image-carousel-caption\">Transit | Mobile billboard<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/latcom.com\/latcom\/wp-content\/uploads\/2025\/02\/unilever-hellmanns-2.jpg\" alt=\"Hellmann&#039;s\" title=\"\"><figcaption class=\"elementor-image-carousel-caption\">Outdoor | Billboard<\/figcaption><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":31654,"parent":0,"menu_order":0,"template":"","campania_categoria":[447],"campania_etiqueta":[],"class_list":["post-31663","campania","type-campania","status-publish","has-post-thumbnail","hentry","campania_categoria-retail"],"acf":[],"lang":"en","translations":{"en":31663,"es":31652,"pt":31665},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/campania\/31663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/campania"}],"about":[{"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/types\/campania"}],"version-history":[{"count":12,"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/campania\/31663\/revisions"}],"predecessor-version":[{"id":31710,"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/campania\/31663\/revisions\/31710"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/media\/31654"}],"wp:attachment":[{"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/media?parent=31663"}],"wp:term":[{"taxonomy":"campania_categoria","embeddable":true,"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/campania_categoria?post=31663"},{"taxonomy":"campania_etiqueta","embeddable":true,"href":"https:\/\/latcom.com\/latcom\/wp-json\/wp\/v2\/campania_etiqueta?post=31663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}