{"id":31300,"date":"2025-02-13T15:47:26","date_gmt":"2025-02-13T18:47:26","guid":{"rendered":"https:\/\/latcom.com\/latcom\/?post_type=campania&#038;p=31300"},"modified":"2025-02-13T15:49:13","modified_gmt":"2025-02-13T18:49:13","slug":"unilever-cif-detergent","status":"publish","type":"campania","link":"https:\/\/latcom.com\/latcom\/en\/campania\/unilever-cif-detergent\/","title":{"rendered":"Unilever | Cif detergent"},"content":{"rendered":"<style>.elementor-31300 .elementor-element.elementor-element-77851f1{--display:flex;--flex-direction:row;--container-widget-width:calc( ( 1 - var( --container-widget-flex-grow ) ) * 100% );--container-widget-height:100%;--container-widget-flex-grow:1;--container-widget-align-self:stretch;--flex-wrap-mobile:wrap;--align-items:center;--gap:0px 0px;--row-gap:0px;--column-gap:0px;}.elementor-31300 .elementor-element.elementor-element-77851f1:not(.elementor-motion-effects-element-type-background), .elementor-31300 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.elementor-element.elementor-element-2209df2{--width:15%;}.elementor-31300 .elementor-element.elementor-element-27cc6dc{--width:85%;}.elementor-31300 .elementor-element.elementor-element-a9bb9c5{--width:33.521%;}}@media(max-width:1024px) and (min-width:768px){.elementor-31300 .elementor-element.elementor-element-2209df2{--width:20%;}.elementor-31300 .elementor-element.elementor-element-27cc6dc{--width:80%;}.elementor-31300 .elementor-element.elementor-element-a9bb9c5{--width:100%;}.elementor-31300 .elementor-element.elementor-element-58d606c{--width:100%;}}<\/style>\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"31300\" class=\"elementor elementor-31300\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77851f1 e-con-full e-flex e-con e-parent\" data-id=\"77851f1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-2209df2 e-con-full e-flex e-con e-child\" data-id=\"2209df2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a66f6 elementor-widget elementor-widget-text-editor\" data-id=\"e4a66f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><div class=\"volver-atras\">\r\n    <div>\r\n        <a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-pop\" href=\"#\" style=\"\r\n                        background-color: #E06330;\r\n                        border-style: solid;\r\n                        border-width: 1px 1px 1px 1px;\r\n                        border-color: #FFFFFF;\r\n                        border-radius: 50px 50px 50px 50px;\r\n                        \">\r\n        \t<span class=\"elementor-button-content-wrapper\">\r\n        \t    <span class=\"elementor-button-text\"><< Volver<\/span>\r\n        \t<\/span>\r\n        <\/a>\r\n    <\/div>\r\n<\/div><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27cc6dc e-con-full e-flex e-con e-child\" data-id=\"27cc6dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a32ed2c elementor-widget elementor-widget-text-editor\" data-id=\"a32ed2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h2 class=\"subheader-title\">Retail<\/h2><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6181a44 e-con-full e-flex e-con e-parent\" data-id=\"6181a44\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a9bb9c5 e-con-full e-flex e-con e-child\" data-id=\"a9bb9c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2b988d elementor-widget elementor-widget-heading\" data-id=\"a2b988d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">UNILEVER<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f30579f elementor-widget elementor-widget-heading\" data-id=\"f30579f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Cif detergent<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc423b3 elementor-widget elementor-widget-text-editor\" data-id=\"cc423b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"font-weight-bold\"><strong>Goals:<\/strong> <span style=\"font-weight: 400;\">Awareness y branding.<\/span><\/p><p class=\"font-weight-bold\"><strong>Market: <\/strong>Argentina (<span style=\"font-weight: 400;\">CABA, <\/span><span style=\"font-weight: 400;\">GBA Norte, Oeste y Sur, <\/span>Rosario, C\u00f3rdoba, Pinamar, MDQ)<\/p><p class=\"font-weight-bold\"><strong>Categories:<\/strong><\/p><ul><li class=\"font-weight-bold\">Outdoor (Airplane, Digital screen, Terracero, Medianera)<\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Transit (Mobile billboard)<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58d606c e-con-full e-flex e-con e-child\" data-id=\"58d606c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8231642 elementor-arrows-position-inside elementor-widget elementor-widget-image-carousel\" data-id=\"8231642\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrusel de im\u00e1genes\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/latcom.com\/latcom\/wp-content\/uploads\/2025\/02\/unilever-cif-det-1.jpg\" alt=\"Cif detergente\" title=\"\"><figcaption class=\"elementor-image-carousel-caption\">Transit | Aerial advertising<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/latcom.com\/latcom\/wp-content\/uploads\/2025\/02\/unilever-cif-det-2.jpg\" alt=\"Cif detergente\" title=\"\"><figcaption class=\"elementor-image-carousel-caption\">Outdoor | Building Wrap<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/latcom.com\/latcom\/wp-content\/uploads\/2025\/02\/unilever-cif-det-3.jpg\" alt=\"Cif detergente\" title=\"\"><figcaption class=\"elementor-image-carousel-caption\">Transit | Mobile billboard<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/latcom.com\/latcom\/wp-content\/uploads\/2025\/02\/unilever-cif-det-4.jpg\" alt=\"Cif detergente\" title=\"\"><figcaption class=\"elementor-image-carousel-caption\">Outdoor | Ground billboard<\/figcaption><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/latcom.com\/latcom\/wp-content\/uploads\/2025\/02\/unilever-cif-det-5.jpg\" alt=\"Cif detergente\" title=\"\"><figcaption class=\"elementor-image-carousel-caption\">Outdoor | Digital screen<\/figcaption><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" 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